Some interesting links 05.04.2018

What is the context of the Sports Illustrated Swimsuit issue in the time of #metoo? Model Myla Dalbesio weighs in:

If I present myself in a certain way in photos or my art (i.e. in a bikini, or even *gasp* nude), should I be surprised when someone at work makes certain assumptions about me? Did I bring this on myself?

Fuck. No. Because a job is a job, and, teeny tiny bikini or not, I deserve to be respected. Period. There is a definite fear post-harassment that if you address what happened, you will suffer severe repercussions for it. Will the perpetrator retaliate? Will you be fired? In fashion, you fear that you will be blacklisted, that clients will never book you again. You fear that by telling the truth, people will perceive that you could sell them out at any moment, that working with you means they might someday get thrown under the bus.

And there’s the increasing non-usefulness of Facebook and especially social media marketing. Surprise, surprise, it has very little ROI.

To illustrate how social media companies exaggerate their advertising power Mendelson offers a personal example. He has 700,000 Twitter followers. When he sent out a tweet about his new book he sold, not hundreds or thousands of copies, but exactly 28. A tweet to his 700,000 Twitter followers asking for a donation to a breast cancer charity netted just $1. While acknowledging that social media can, occasionally, be an effective advertising medium, for most of us it’s probably a big waste of time.

Another way we’ve ruined the ecosystem of the arts.

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